Digital Marketing track
Social Media internship
Build an audience and keep it engaged. Courses from SkillTank Academy, live tasks reviewed by KaizenSpark Tech mentors.
Prerequisites
- Familiarity with major platforms
- Good writing
Tools you’ll use
Meta Business SuiteLinkedInCanvaBuffer
Roles it prepares you for
- Social media executive
- Community manager
- Content marketing intern
Syllabus
The Social Media track, week by week.
Shown for the 3-month internship. The 1-month internship covers the first phase in depth; the 6-month internship extends each phase with a specialisation course and module ownership.
Weeks 1–2 · Foundations
- Platform strategy and audiences
- Brand voice
- Content calendars
Weeks 3–6 · Build
- Writing posts and captions
- Working with designers
- Scheduling tools
Weeks 7–10 · Own
- Community management
- Analytics and reporting
- Iterating on what works
Weeks 11–12 · Graduate
- Monthly report
- Next-month plan
- Presentation
Deliverables
What you’ll hand in.
Every deliverable is reviewed and rated on the 1–5 quality rubric, and approved work is added to your record.
- A month-long content calendar
- Published posts with performance data
- A monthly social report
Competencies assessed
- Content calendars
- Platform strategy
- Community management
- Analytics
Sample project
Plan and run a month of posts for a brand and report on the results.
Other Digital Marketing tracks
All 39 tracksExplore related tracks.
Apply for the Social Media track.
Choose your programme level on the form. We confirm your track after a short interview.